Is Comfort Quietly Killing Your Company’s Innovation?
- Sharkey HR Consulting
- Mar 18
- 2 min read

Is Comfort the emotion that scare DEI? (Including Age bias from both sides)
Look, I get it. Comfort feels nice—like sweatpants and binge-watching reality shows (yes, I'm still addicted to Southern Charm, don't judge me. Yes. I'm annoyed when Target changes up the aisles. I like knowing where the Fruity Pepples are.) But comfort can also be a silent innovation killer in your company.
When office politics overshadow talent, when nepotism eclipses earned achievement, and when conformity becomes more valued than creativity—you're basically setting your business up to stagnate. Age discrimination doesn't help either, and yes, it absolutely cuts both ways. Boomers, Gen Xers (my people!), Millennials, Gen Z—we all bring something valuable to the table.
Here's what every generation offers when we're actually listening to each other:
Boomers: Wisdom, deep institutional knowledge, and the reminder that some classics never go out of style.
Gen X: Adaptability, resilience, and an allergy to BS. (We've been dealing with chaos since our latchkey days.)
Millennials: Passion, purpose-driven thinking, and a healthy dose of digital fluency.
Gen Z: Innovation, tech-native skills, and an openness to completely rewriting the rules.
If you're censoring new ideas just because they're uncomfortable, controversial, or unfamiliar, you're cutting your own creative throat. Innovation thrives when we mix generations, question traditions, and welcome ideas—even the ones that make us squirm a little.
Let's talk:✅ Have you ever seen comfort, nepotism, or age bias stifle innovation at your company?✅ How does your organization foster real collaboration across generations?
Because, let's be honest—companies can't thrive if we just hire or promote "safe choices." And innovation doesn't happen when we're afraid to hear what's really being said.
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